The Sugar Bears!


Hey Guys! 

It’s Andrew the Bee again!  I’m just kickin’ back and groovin’ to the sweet, sweet sounds of the Sugar Bears!  What?  You never heard of them?  Well, let me fill you in!

The Sugar Bears were an anthro bear rock group, led by, you guessed it, Sugar Bear!  Who is Sugar Bear, you ask?  Well, back in the 1960s, when TV, cartoons, and super-sweet breakfast cereal were a part of every kid’s life, Sugar Bear rose to the top of the heap as the coolest, most smooth-talking cereal mascot there ever was!  The other mascots were all gigged-out on their own sugar-packed wares!  But not Sugar Bear – He was mellow!  He could handle all that sugar, no problem! 

Guys like that are always into the scene and so it’s no surprise that Sugar Bear cut his own album!  Cut it right off the back of a cereal box, that is!  This 33 1/3 rpm single was recorded in 1971 and was one of five different songs incorporated into the packaging of Post Super Sugar Crisp.  If you wanted to listen to it, you had to get out your scissors and cut it off the box!  At the same time, though, the Sugar Bears made a real vinyl record entitled Presenting the Sugar Bears.  It’s got that early ‘70s pop-rock sound and is actually pretty good!  I mean, there's Kim Carnes singing as “Honey Bear!”  If you want to check it out, you can find it here:  https://www.youtube.com/watch?v=mASBpxbjwmg

Alright guys, don’t let your health-nut mom tell you that breakfast cereal is bad!  Keep on truckin’ and I’ll see you later!

Comments

  1. Sugar Bear was cool but I never liked Bing, and that is who he talks like. He ain't no Topcat!

    ReplyDelete
    Replies
    1. I hear you... But it's Bing who talks like Sugar Bear!

      Now that you mention it, didn't Topcat have a band, too? What is it with hip guys and music??

      Delete
    2. Hey there guys!

      I remember Sugar Bear the mascot of Sugar Pops cereal. I'd almost forgot about those cut out records!I don't imagine there's too many of them that have survived flimsy as they were. Hard to believe that was over 50 years ago. Dig those groovy 60's outfits! Thanks for that blast from the past. And remember. Tempest Fugit!

      Delete
    3. Hey Cosmo!

      I know, right? Seems like all that stuff was just yesterday... Thanks for checking it out!

      Delete

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